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It’s not what you know but who you know. Right? Networking is a very important aspect of a successful company and personal growth, but most people find it hard to introduce themselves to complete strangers at an event and end up having conversations that don’t allow meaningful connections to be made. We all know that attending networking events can help you to generate leads and get new contacts, but the right sort of event will give you the chance to work the room and share ideas which make you stand out – for all of the right reasons.
The format of networking events in London can vary and the crowd can also be diverse depending on the cost, the venue and the attendees etc.
We have some top tips for getting the most out of any business/professional networking event so give them a try and let us know your thoughts. Don’t forget to keep eye on our homepage to see upcoming professional networking events in London.
1. Choose the Right Networking Event – You should not attend every networking event unless there is a social side that the event offers. Always make time for a networking event that is ideal and beneficial to your type of business to make the most out of it. It is advisable to find out who typically attends the events so that the right type of people and businesses you wish to connect with will be represented in that event.
2. Build Rapport – This involves finding a common ground to start from with any person you meet in the networking event. Greet people with a smile, keep an eye contact and give them positive compliments to set up a good atmosphere to start your conversation.
3. Be Genuine – Give a simple introduction about yourself to allow the other person to know the person you are. Find a moment to forget about the products or services that you spend most of your time selling or the company you work for. Remember networking is about expanding your professional circle. No one wants a pile of business cards to take home when they can’t even remember one thing about the actual person they spoke to.
4. Show Interest – Have few and direct questions at the back of your mind to ask the other party about their background; work and make sure they are open to questions to keep the conversation alive. Listen to the other person and refer to something they mentioned during the conversation because this is the best way to start a professional relationship.
5. Start Professional Partnerships – During the conversation, be keen to identify opportunities. This means finding out if you can offer any help. Find out who you can share information, ideas and resources with and they will reciprocate.
Enjoy!
Shar Fuller
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