Southeast Asia – Live Laugh Love Do http://livelaughlovedo.com A Super Fun Site Mon, 01 Dec 2025 03:37:33 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.1 Southeast Asia’s ‘incredibly dynamic’ Islamic finance market is drawing in non-Islamic players http://livelaughlovedo.com/finance/southeast-asias-incredibly-dynamic-islamic-finance-market-is-drawing-in-non-islamic-players/ http://livelaughlovedo.com/finance/southeast-asias-incredibly-dynamic-islamic-finance-market-is-drawing-in-non-islamic-players/#respond Thu, 21 Aug 2025 06:43:13 +0000 http://livelaughlovedo.com/2025/08/21/southeast-asias-incredibly-dynamic-islamic-finance-market-is-drawing-in-non-islamic-players/ [ad_1]

Over 280 million Southeast Asians, about 40% of the region’s population, identify as Muslim. That’s spawned demand for goods and services that cater to a more Islamic lifestyle. It’s more than just halal food: Muslim consumers also demand more modest fashion or cosmetics that don’t use pig-derived products or alcohol. 

Even Southeast Asia’s finance sector is becoming more halal. Islamic finance in Southeast Asia totaled roughly $859 billion in 2023, up from $754 billion in 2020, according to a study from the Islamic Corporation for the Development of the Private Sector and the London Stock Exchange Group.

Mambu, a cloud-native, software-as-a-service, composable core banking platform based in Amsterdam, wants to tap this growing market. “The Southeast Asian market, particularly Malaysia and Indonesia, is incredibly dynamic in terms of how they’ve grown in the Islamic banking space,” says David Becker, managing director and head of APAC sales at the firm. 

The company already works with Southeast Asian clients like Bank Islam, Malaysia’s largest provider of shariah-compliant financial products, and Bank Jago, an Indonesian digital bank. 

Courtesy of Mambu

Becker says that Islamic finance is growing just as quickly as traditional banking, and so Mambu hopes to provide tools to support shariah-compliant products like profit sharing. 

Unlike in conventional banking, Islamic financial institutions must avoid companies that deal in products that are harmful or considered “haram”, like pork, alcohol, or gambling. 

Islamic banks also can’t charge interest and so must instead generate a return through some other mechanism, like profit-sharing or leasing. 

Becker is optimistic that Southeast Asia’s younger and more mobile-savvy population will gravitate towards digital financial solutions—and particularly those that reflect Islamic principles.

Indonesia, the world’s largest Muslim country, is a clear target market for Islamic finance. Neighboring Malaysia, where two thirds of the population identify as Muslim, is another option. There are also significant Muslim populations across Singapore, the Philippines, and Thailand.

Malaysia, the first country in the region to adopt Islamic finance, has “reached a peak” when it comes to growth, says Cedomir Nestorovic, a professor at the ESSEC Business School in Singapore who focuses on Islamic business. Instead, Indonesia offers more potential for retail banking and “takaful” insurance, a type that follows Islamic principles.

“There is plenty of room for progress in the country, so many companies want to come to Indonesia,” Nestorovic says.

Yet he cautions that Southeast Asia presents its own risks. For one, unlike the Middle East’s more homogenous market, Southeast Asia is more heterogenous, meaning businesses will need to tailor their offerings to an array of different economies, consumer bases and regulatory regimes. 

Becker, from Mambu, acknowledges the challenges present in Southeast Asia, including the need to follow regulations. Yet the size of the opportunity outweighs the risks. 

“We just see it growing and growing, and I think that’s a factor in why governments and regulators have been so supportive,” he says.  

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Cybercrime is big business in Asia, and AI could be about to make things worse http://livelaughlovedo.com/finance/cybercrime-is-big-business-in-asia-and-ai-could-be-about-to-make-things-worse/ http://livelaughlovedo.com/finance/cybercrime-is-big-business-in-asia-and-ai-could-be-about-to-make-things-worse/#respond Mon, 14 Jul 2025 04:50:03 +0000 http://livelaughlovedo.com/2025/07/14/cybercrime-is-big-business-in-asia-and-ai-could-be-about-to-make-things-worse/ [ad_1]

Southeast Asia has become a global epicenter of cyber scams, where high-tech fraud meets human trafficking. In countries like Cambodia and Myanmar, criminal syndicates run industrial-scale “pig butchering” operations—scam centers staffed by trafficked workers forced to con victims in wealthier markets like Singapore and Hong Kong. 

The scale is staggering: one UN estimate pegs global losses from these schemes at $37 billion. And it could soon get worse.

The rise of cybercrime in the region is already having an effect on politics and policy. Thailand has reported a drop in Chinese visitors this year, after a Chinese actor was kidnapped and forced to work in a Myanmar-based scam compound; Bangkok is now struggling to convince tourists it’s safe to come. And Singapore just passed an anti-scam law that allows law enforcement to freeze the bank accounts of scam victims. 

But why has Asia become infamous for cybercrime? Ben Goodman, Okta’s general manager for Asia-Pacific notes that the region offers some unique dynamics that make cybercrime scams easier to pull off. For example, the region is a “mobile-first market”: Popular mobile messaging platforms like WhatsApp, Line and WeChat help facilitate a direct connection between the scammer and the victim.

AI is also helping scammers overcome Asia’s linguistic diversity. Goodman notes that machine translations, while a “phenomenal use case for AI,” also make it “easier for people to be baited into clicking the wrong links or approving something.”

Nation-states are also getting involved. Goodman also points to allegations that North Korea is using fake employees at major tech companies to gather intelligence and get much needed cash into the isolated country. 

A new risk: ‘Shadow’ AI

Goodman is worried about a new risk about AI in the workplace: “shadow” AI, or employees using private accounts to access AI models without company oversight. “That could be someone preparing a presentation for a business review, going into ChatGPT on their own personal account, and generating an image,” he explains.

This can lead to employees unknowingly uploading confidential information onto a public AI platform, creating “potentially a lot of risk in terms of information leakage.”

Courtesy of Okta

Agentic AI could also blur the boundaries between personal and professional identities: for example, something tied to your personal email as opposed to your corporate one. “As a corporate user, my company gives me an application to use, and they want to govern how I use it,” he explains. 

But “I never use my personal profile for a corporate service, and I never use my corporate profile for personal service,” he adds. “The ability to delineate who you are, whether it’s at work and using work services or in life and using your own personal services, is how we think about customer identity versus corporate identity.”

And for Goodman, this is where things get complicated. AI agents are empowered to make decisions on a user’s behalf–which means it’s important to define whether a user is acting in a personal or a corporate capacity. 

“If your human identity is ever stolen, the blast radius in terms of what can be done quickly to steal money from you or damage your reputation is much greater,” Goodman warns. 

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L’Oreal sees Middle East and South Asia as growth engines http://livelaughlovedo.com/finance/loreal-sees-middle-east-and-southeast-asia-as-next-growth-engines-as-china-slows-eventually-demographics-have-to-win/ http://livelaughlovedo.com/finance/loreal-sees-middle-east-and-southeast-asia-as-next-growth-engines-as-china-slows-eventually-demographics-have-to-win/#respond Sat, 07 Jun 2025 03:47:02 +0000 http://livelaughlovedo.com/2025/06/07/loreal-sees-middle-east-and-southeast-asia-as-next-growth-engines-as-china-slows-eventually-demographics-have-to-win/ [ad_1]

For more than a decade, China’s aspirational shoppers, spurred by a fast-growing economy and rising wages, snapped up products from cosmetics giants like L’Oreal, Estee Lauder, and Shiseido. Before the COVID pandemic hit, China appeared set to overtake the U.S. as the world’s largest makeup market. 

Those boom times are over, as more Chinese consumers now turn to up-and-coming local brands, like Mao Geping and Florasis.

L’Oreal’s sales in Mainland China dropped last year, shrinking its overall North Asia sales by around 3%. The Chinese market, the bulk of the firm’s North Asia revenue, now accounts for 17% of group sales, down from 23% in 2022. The French firm continues to call China an important market, but has reportedly started cutting its retail workforce due to slower Chinese demand. 

As China stagnates, L’Oreal is now looking to regions, like the Middle East and Southeast Asia, as a source of growth.

SAPMENA—L’Oreal’s term for “South Asia Pacific, Middle East, and North Africa”—will soon “play a much bigger role” when it comes to beauty, says Vismay Sharma, who oversees the region for the French cosmetics firm. 

L’Oreal, No. 91 on Fortune’s Europe 500, reported sales of 1.1 billion euros ($1.19 billion) for the first quarter of 2025, up 12.2% year-on-year, across SAPMENA and Sub-Saharan Africa (SSA).

That’s still small compared to other regions, sitting far behind Europe, North America and North Asia. But while SAPMENA-SSA only contributed 9.2% of L’Oreal’s quarterly revenue, it was the only region to log double-digit growth. 

SAPMENA covers a huge swathe of the globe, stretching from Morocco all the way down to New Zealand just under 19,000 kilometers away. The region’s 35 markets cover 3 billion people, or about 40% of the world’s population, yet only accounts for 10% of global beauty sales. “It has to come together, and eventually demographics have to win,” Sharma says.

SAPMENA’s quick growth doesn’t surprise Sharma. “The consumers in this part of the world are about 5 years younger than the rest of the world, live in aspirational societies and in economies that are growing fast,” he says.

China has proved to be a tricky market for global cosmetics firms post-pandemic. Sluggish China sales have dragged down the financial results of U.S. firm Estee Lauder and Japan’s Shiseido. 

A sluggish economy and stagnant consumption are partly to blame. But there’s also new competition. “C-Beauty” brands are starting to pick up steam among Chinese shoppers, with new brands going viral on Douyin, the Chinese version of TikTok, and other social media platforms. (L’Oreal is paying attention, investing in local Chinese brands like To Summer)

Still, Sharma thinks China offers lessons for SAPMENA. 

Southeast Asia, like China, has highly connected consumers who are used to e-commerce and livestreaming. For example, Sharma notes that over 50% of L’Oreal’s business in Vietnam comes from e-commerce. 

This is less true of the Middle East and North Africa. 

“When you look at the ecosystem of beauty over there, you still don’t have TikTok Shop. They’re still a few years behind platforms like Shopee, like Lazada,” he says.

Yet consumers in the Middle East share similar preferences to those in Southeast Asia. “Expectations for beauty are very similar. We can see aspirations in terms of kind of hair, skin, lips, and eyes,” Sharma says, pointing to a preference for longer black hair as an example. 

That gives L’Oreal a chance to grow in the region. “Our ability to create content at scale in the GCC becomes a huge advantage,” Sharma says.

This story was originally featured on Fortune.com

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